NERDY is an interdisciplinary community at UConn consisting of researchers, educators, clinicians, and policy experts, whose work aims to explain the biological, psychological, and social underpinnings of Developmental Dyslexia and related disorders. Their objective is to improve prevention, early detection, diagnosis, treatment/intervention and social support associated with this learning disability.
This logo contains classy, clean colors with a gradient that lends itself to a scientific aesthetic. The book and bookish font form a connection between the brain, the research and the disability.
Welcome Home Improvements
Welcome Home Improvements is a small business located in Mashpee, MA. This company specializes in a variety of home renovations and improvements.
This logo was designed with a modern aesthetic and classic colors for maximum readability and clarity. The logo was created for use on all company materials including apparel, stationary, business cards and vehicle decals.
Five Star Strength
Alex Johnson is a Certified Strength & Conditioning Specialist (CSCS) through the NSCA and a Sports Performance Coach through the USAW. His company, Five Star Strength, is an online personal training and coaching business. They provide clients with efficient and effective customized training programs to help them achieve their specific goals.
Brandon LaVack is one of the more accredited trainers in his trade. He is a professional trainer based out of the popular Beverly Athletic Club in Beverly, Massachusetts.
I designed the logo for LaVack Fitness with an athletic, energetic color palette. I juxtaposed strength and stability with speed and fluidity in its design. Brandon is heavily involved in strength and conditioning as well as injury prevention/post-rehab and frequently works with runners. I integrated the wing into the logo to represent the winged foot, a symbol for runners. The solid, long ‘L’ balances and empowers the overall feeling of logo. The smaller logo utilizes a fluid stroke to create the ‘F’ and relates itself to fitness, fast, form and flight.
Frank's Fighters is a participating team of the Chelmsford, MA Free to Breathe 5K annual race. The team was formed by the Roark family in honor and support of Frank Roark in his current fight against lung cancer. They are taking a stand against lung cancer to make a difference for those affected by the devastating disease. The money the team raises funds vital research and patient programs that will save lives.
The star logo was used for the 2016 race and the heart ribbon logo was used for the 2017 race. The camouflage pattern is used in honor of Frank Roark's military service.
Camp Tall Timbers – promotional video
Camp Tall Timbers is a summer camp for kids and teens located in the Blue Ridge Mountains in High View, WV. They offer a variety of activities that reflect the values of honesty, friendship, skill-building, respect, teamwork, confidence, creativity and self-discovery.
This video was created to promote the camp and give a glimpse of all the fun and adventures happening at Camp Tall Timbers!
All photos provided by Camp tall Timbers.
Branded wedding signs & Snapchat filters
With just a few details and baseline graphics, I put together a cohesive group of wedding signs for my client. I made suggestions for the fonts used and created vector graphics for scalability. The signage matched their invitations and kept a consistent look and feel for their special day!
"Fallon Greer is an amazing artist. She was able to take my ideas and place them into exactly what I wanted. She's incredibly professional and was able to make every single change I was looking for and really turn my ideas into the logo that I wanted. Her designs are professional and give you that advantage you are looking for. I'd recommend her to anyone that was looking for a graphic design artist."
Brandon LaVack | LaVack Fitness
"Fallon is so talented! We needed t-shirts for a charity walk, and I gave Fallon possible the broadest description of what we were looking for and she managed to turn it into exactly what we had envisioned in a matter of minutes! She gave us multiple different logo options to choose from, each one just as sharp as the one before. Once we decided on a final logo, she adapted the design based on the color of the t-shirts, tweaking color tones where necessary and providing text options as well. I’d highly recommend Fallon for any project and will be coming back to her for next year’s t-shirts!"
Shannon Roark. | Frank's Fighters
"We are thrilled with the work Fallon has done for Welcome Home Improvements. Her vision and creativity has produced the perfect company logo and her energy and attitude makes working with her a great pleasure. She is reliable and committed to excellence in all that she does. Customer satisfaction is a priority and our projects have always been completed in a timely manner. We would highly recommend Fallon for any and all graphic design needs."
Mark Greer | Welcome Home Improvements
"I hired Fallon to help me with a logo for my online personal training business. This was the first time I worked with someone on something like this and my experience with Fallon was beyond satisfactory! I had specific ideas and no matter how many times I made suggestions or asked questions Fallon was quick with a detailed response. The finished results for the logo are awesome! I will definitely continue to use Fallon as a resource for any future design and advice."
Alex Johnson | Five Star Strength